Why Headlines Are Important

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Writing headlines Is the process of writing headlines that capture attention of the reader really that important?  That is a good question.  After all, the real meat of your article, blog, post or ad isn't [...]

Six Pounds of Fertilizer in a Three Pound Bag : Why Less is More

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Why Less Is More While on a recent shopping trip at a neighborhood market, I was struck with amazement and could easily see why less is more. Plastered on the walls throughout the store were [...]

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